Maxfactor is a brand that is definitely underrated at the pharmacy. With an amazing of products and new releases coming out frequently it’s one of my personal most relied on brands. If you’ve ever been a tad lost when browsing the Maxfactor this post should be uber helpful with a round up of the best and maybe not so great pieces from the brand.


The base products from the brand are some of my absolute favourites and a highlight of the range easily. If you’re after an affordable primer that is a good all rounded and makes a considerable difference to the wear of your foundation you really need to try the Maxfactor Face Finity All Day Primer. It’s easily a firm favourite in my extensive drawer of primers! For a lighter base the Maxfactor CC Cream does exactly what it says on the tin enhancers your complexion without looking cakey or OTT. I wouldn’t wear it for an 8 hour day but for the days where you just want something on your skin for a few hours it’s great. My glow-y foundation love all started when the Maxfactor Skin Luminizer Foundation was released last year. It gives the skin a gorgeous glow, lasts incredibly well and is a good medium coverage. If you have combination skin it’s a must-try – even with powder it seems to last really well. The last base I’ve tried is the Maxfactor All Day Flawless 3-in-1 Foundation which is a medium/high coverage foundation with a semi-matte finish and a extremely insane lasting power. I wouldn’t recommend this one if you have dry patches but the light texture is a winner for how high coverage it is! I hadn’t tried a base product from Maxfactor I didn’t really enjoy until a recent release but more on that next week…



When writing up this post I couldn’t actually see the Maxfactor Flawless Perfection Blushes online but fingers crossed they’re still in store because they’re a great affordable blush. Think not overly pigmented and easy to build with a good range of staple colours because that’s what the line offers. They’re really basic shades but ones you reach for time and time again! A fun fact about these is it’s the first blush I EVER tried… And I still really enjoy them. Affordable bronzers are hard to get right and the Maxfactor Bronzing Powder is one I would say to give a miss unless you really enjoy a fairly shimmer look. It’s extremely shimmery, more of an orange tone and pretty damn pigmented so it’s hard to apply without going overboard.



Onto eyes and there are some goodens’ available for quick, one sweep eyelids. If you’re a cream shadow love then the Maxfactor Excess Shimmer Shadows are probably the best available in the pharmacy. They’re SO pigmented, blendable, long-lasting and pretty foolproof. Bronze is a great everyday shade but Pink Opal is a gorgeous one to crack out when you’re feeling a little fancy. Those topped with the Maxfactor Wild Shadow Pots and you’ve got an easy eye combination. I’m obsessed with this single eyeshadows and I really think that if you only want a few eyeshadows in your make up these are the ones to go for. Burnt Bark and Auburn Envy are gorgeous neutrals but there are a few fun shades in the line as well – seriously a must try. Often I’m asked if I still love the Maxfactor Clump Defy Mascara and the answer is YES! It’s a great everyday mascara for loads of volume, definition and a tiny bit of volume. Nowadays I just prefer to opt for something waterproof but it’s one I always have on hand to go back too. Another mascara I used to talk about it the Maxfactor False Lash Effect Mascara (waterproof) again this was one of my favourite mascaras when I first discovered make up. Now it just doesn’t give my lashes enough volume for me to want to reach for it. I have the brown version which is so nice for a lighter make up look. If you like fluttery lashes with a little extra length it could be a good one too try… It definitely holds a curl well.

For eyeliners the Colour Xpert Waterproof Eyeliner is one I would skip. It has a brush that’s very stiff making it hard to apply and the formulation just isn’t black enough for my liking. Plus it transfers as well so the combination just isn’t worth the time. Maxfactor do do the kohl liners extremely well with the Liquid Effect Eyeliners being some of the most long-lasting,  pigmented liner to wear in the waterline. They have a great range of colours to choose from as well!



One major disappointment I had from Maxfactor were the range of Lipfinity Lip Colours. I found almost all of the colours in this range to be very dated and just… Strange. Some had loads of shimmer, some just looked dirty on the lips and overall the colour range is extremely disappointing. The formulation is very long-lasting with the two step product so if you find a colour you like it’s worth picking up. Both the Colour Elixir Glosses and Colour Elixir Lipsticks are firm favourites from the pharmacies with long-lasting formulations that don’t dry the lips out and a good range of shades. Ruby Tuesday from the lipstick line is possibly one of my favourite reds ever!



What are your favourite products from Maxfactor? Any suggestions of what I should try next?

*products in this post may have been provided for editorial consideration. For more information please view our disclaimer.

Sarah About Sarah
I'm a retail manager by day and a blogger by night aiming to bring you the newest beauty, fashion and lifestyle news. More Than Adored was created to help beauty lovers, like myself, make informed decisions when it comes to buying new goodies.

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    Fab post hun, Max Factor is one of those brands I should really try more of. I really love their all day flawless foundation and I agree the lasting power is mental! I really love the MF creme blushers such great pigmentation and similar to the hourglass powders :)

    Charlee XO | CharmedCharlee

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    I seriously need to try more from Max Factor, I think I only have one product from them? I need to get my hands on the primer, I’ve heard so many good things! I’m always tempted by their eyeshadows but I’ve resisted thus far. Their new tinted lip balms look really nice too!

    Tasha // shiwashiful.

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    I don’t know what it is about Max Factor that I don’t like, I just never bought a product from them and thought, ‘this is amazing!’. I prefer Maybelline.

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